Apart from content creation, we also empower events, campaigns, and social media channels. Based on the position and objectives of events, we design accurate and innovative agendas and support relevant marketing material.For digital promotion, we launch series like SungrowLab to deliver the new product and tech advantages, and SungrowInstall to deliver the installation process and support.Let's move to the third step: what to do to finally influence the client's decision?First, let's talk about PR—Public Relations. In the B2B industry, people may think public relations is just fluff. But that could not be further from the truth. B2B public relations is an effective solution for communicating corporate image, brand, culture, and technology.It helps shape or shift public perception, build a strong organizational image, and influence public behavior in ways that benefit the business. Great marketing communication should combine PR, advertising, and content marketing, which could finally increase sales.We are expanding our media reach in more regional and international media. So far, we have achieved over 100 industry media outlets, over 50 top-tier international media outlets, and have also worked on an extensive regional mass media presence.For example, featuring industry media like PV magazine, and international media like Financial Times for new product or solution launch articles. The more credible voices tell our story, the louder our brand becomes.Our success is often tied to our partners' success; therefore, we produce professional and localized content showcasing partner success stories through videos, interviews, and testimonials, presenting our industry-leading projects and milestone achievements, as well as powerful endorsements.These stories are gold for brand image, industry reputation, sales enablement—everything.We also run campaigns across regions, which are localized to connect with local culture—local press release and media contact, diverse marketing events including summits, webinars, and exhibitions, and also Sungrow-organized millstone events. We think globally, act locally and stay brand-consistent.We also take care of social values through participating in ESG commitments. And for different regions, we try to set up brand showrooms for a better client visit experience.A real example of brand ideas coming into action is the Global Renewable Energy Summit held in April. Over 500 guests from more than 60 countries gathered together, including leading analysts, industry associations and key customers, sharing insights on global green energy development.The summit provided a chance for us to deliver our technology leadership image via forum sessions, including white paper release, new product launch, and roundtables. It also presented the lean manufacturing concept and R&D strength to our guests through factory, showroom, and testing center tours.